Consumers are increasingly concerned about what is in their food, which has led to a growing demand for products made from natural sources and fewer additives.
Red Velvet Cake manufacturers face the challenge of maintaining the color profile that
consumers expect from their product without using additives.
Chr. Hansen’s Solution
Chr. Hansen has developed FRUITMAX® Redbeet 322 WS to help manufacturers overcome this challenge. FRUITMAX® Redbeet 322 WS is a vegetable-based coloring foodstuff from red beet
with an attractive red shade in ready-to-eat Red Velvet Cake and with an excellent heat stability compared to standard red beet.