Supermarket

Reducing food waste through long-term partnerships

Wasted food is an economic and environmental burden. Food cultures with bioprotective effect can help keep waste down by keeping products naturally fresh and safe longer. Watch how one of our long-term partners, Thise, works to naturally extend the shelf life of their products.

To view this content consent for functional cookies needs to be given. Click this text to open the consent form.

New labelling help consumers reduce food waste 

The organic Danish dairy, Thise, located in north-western Jutland, Denmark, highly values organic foods, nature and sustainability. This is the reason why Thise is exploring natural ways of extending shelf life to avoid waste in the entire value chain from dairy to consumer.

This is also what lies behind introducing a new label. Thise has added an ‘often good after’ date on their packaging, alongside the ‘best before’ date. This is to remind consumers to consider if the product is still okay to eat instead of wasting it just because the ‘best before’ date has passed.

Addressing some of the world’s challenges with nature’s own resources

Reducing food loss and waste can help meet the UN Sustainable Development Goals (SDGs) by 2030, contribute to the Paris Agreement on climate change, and sustainably feed the planet by 2050. We are proud of all our partners and the impact we create together using nature’s own resources to reduce food waste by keeping products fresh and safe longer.


Want to know more about consumers' attitudes to a sustainable food consumption and food waste?

Fill out the below form to access our database with consumer insights reports.

Chr. Hansen’s research insights reports investigate key trends and consumer attitudes towards sustainable food consumption. Logging in to this platform gives you full access to multiple proprietary reports that aim to fuel your innovation process through analysis of consumer and market insights. We will continuously upload new reports here and let you know when the new material is available.

 

Share this with: