Natural colors

Examples of natural color formulation in beverages and confectionary

Why use artificial colors when natural colors can do the job? Nature is able to provide bright and vivid colors in every shade of the rainbow and no one knows how to use them in food and beverages like we do.

We are more than 40 technical natural color specialists and have more than 10 natural color expertise centers around the world, specialized in applying natural colors to a wide array of food and drink categories, mainly within the beverage, confectionery, ice cream and prepared food industries. 

For many years, Chr. Hansen has been the market leader with proven stable, high quality colors produced in a sustainable manner.  

Each day, Chr. Hansen assists multinationals around the world in converting from artificial to natural colors from both a technical and a commercial point of view. Natural colors will pay off on your bottom-line since the majority of consumers see a clear value in natural colors (according to a recent Nielsen consumer survey). Chr. Hansen is the natural partner giving your products the natural edge that is appealing to the consumers.

We offer:

  • Natural formulations
  • Proven stability and performance
  • Worldwide partnerships
  • Local expertise centers
  • Advise on how to convert from artificial to natural colors in a sustainable way

Contact us and let us help you find the Colors that make sense® for your food or beverage.

Why switch to natural colors?

Chr. Hansen will help you convert to natural colors with a focus on match, stability and added...
Why switch to natural colors?

Why go with Chr. Hansen?

Chr. Hansen works with you to find the right solution, to differentiate and create added value with...
Why go with Chr. Hansen?

Beverages

Chr. Hansen has expert insights into the Beverages Industry allowing us to supply robust and vivid...
Beverages

Confectionery

Chr. Hansen offers a full range of natural colors from natural green and bright yellow to intense...
Confectionery

Ice Cream

Chr. Hansen offers a full range of natural colors from natural green and bright yellow to intense...
Ice Cream

Fruit Preparations & Dairy

We provide a full range of stable and naturally formulated natural color products for fruit...
Fruit Preparations & Dairy

Prepared Foods

Stable and cost effective natural color solutions for cereals, snacks, ready-to-eat meals and other...
Prepared Foods

Our product groups

Chr. Hansen offers a complete range of natural colors from yellow and orange through pink, red and...
Our product groups

Color case stories

Color case stories

Contact

Contact our Natural Color people
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