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Coloring foodstuff (fruit- and vegetable juices)

Edible food ingredients such as carrots, red beet, grapes, cabbage, pumpkin, radish and a number of berries treated under the correct conditions will be our preferred raw materials in order to be in line with latest consumer trends across the world.

Consumers' increased attention to product labels and additives has accelerated manufacturers' need to avoid risk associated with synthetic colors. Seize the opportunity for on-pack claims to announce your products’ natural position, as consumers want purer products with fewer ingredients.

Our FRUITMAX® product range is free from sensitive ingredients such as:

  • Preservatives
  • Solvents
  • GMO ingredients

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